KEMI ADETIBA | DIRECTOR
Kemi Adetiba got her first taste of the media industry as a little girl accompanying her father, Dele Adetiba, to radio and television stations. Dele Adetiba is a renowned veteran in the advertising and broadcast industries, playing a pivotal role in media development in Nigeria. It was not long before he threw his daughter in front of the camera, where she headlined two national television commercials for the iconic detergent brand OMO.
Though a law school graduate, Kemi has in a short space of time, excelled in the entertainment industry not just Nigeria but across Africa. Starting out as a radio personality with Rhythm 93.7FM, Kemi soon became the voice behind two nationally syndicated hit shows: Soul’d Out and her signature, Sunday at the Seaside, also frequently helming other shows on the station.
Slowly, she began to transition from her first love, radio, to focus on a budding television career. Today, she is one of Nigeria’s most experienced television personalities and producers, having hosted hit shows on M-Net (Studio 53, Temptation Nigeria), Soundcity (Lifestyle, Celebrity Profiles, Chat Room), various red- carpet specials, award shows (Headies 2009), and the nationally syndicated reality show, Maltina Dance All for four years consecutively.
In 2007, after years of success in front of the camera, her love for visual storytelling drew her to enroll in the New York Film Academy. Her move to the world behind the camera (as director & producer) has garnered Kemi even more accolades and recognition. Which further proves how much of a strong hold she has on the media industry. Today, Kemi is an award- winning director, producer and cinematographer. Her body of work crosses over numerous high profile music videos, commercials, television content and films.
Her first short, “Across A Bloodied Ocean” premiered by invitation at the prestigious ‘Pan African Film Festival’ in Los Angeles in 2008. It subsequently screened (by invite as well) at the Black Arts Film Festival in Atlanta. Kemi has been invited to teach, and motivate at numerous seminars, including highly respected FIVECC 2010 in Alicante Spain.
